Pavlov Yourself!
Interactive Wall
Art Director, Designer, Concept, Copy Writer
Pavlov yourself! This interactive touch wall with projection mapping, animation, and sound design will teach interactors about the Russian physiologist, Ivan Pavlov, who discovered the concept of Classical Conditioning. This concept is now used to train pets, but what if you could Pavlov yourself? Try it out by pushing the big red button, you’ll hear the sound of a metronome, then receive candy. Maybe the next time you hear a metronome, you’ll have a hankering for candy.